How the colorado classic is breaking the rules of women’s racing – we love cycling easy ways to make some money magazine

The colorado classic, a high-profile professional road cycling stage event, has decided to do something pretty unprecedented in 2019—drop the men’s race and let the women be the stars of easy ways to make some money the show. This brand-new all-women’s standalone will feature longer, harder, high-altitude routes, competitive stipends, substantial prize money, and last, but certainly not least, live coverage. In a bid to address what the professional women’s cycling community has been begging for for years, the colorado classic organizers decided to deliver, offering two hours of live coverage for each day of easy ways to make some money the race. Available on facebook live and other streaming services, this is women’s racing on a global stage like never before. © 2019 colorado classic presented by VF corporation

One of the key figures making this ground-breaking event happen is lucy diaz. The chief operating officer for the race since 2017, diaz talked to we love cycling about her vision for easy ways to make some money the race, the community support it has received, and why she believes the colorado classic will prove that easy ways to make some money an all-women’s race can, and will, be financially sustainable. Empowering women

Diaz is an athlete herself and has long been involved easy ways to make some money in women’s advocacy, especially when it comes to sports. In terms of her vision for the colorado classic specifically, one of the turning points came at last year’s race. She was watching the event with her family when her easy ways to make some money 8-year-old daughter turned to her and asked, ‘why do the women only do 4 stages when the easy ways to make some money men are doing 8?’ she obviously didn’t have a good answer and it only solidified for easy ways to make some money her the discrepancy in opportunities for women in cycling. Naturally, she was excited to do something about it. ‘when the option of switching to an all-women’s event came up, I was all for it. This has been an incredible opportunity to meld the personal easy ways to make some money and professional and I’m so excited about what we’ve accomplished so far.’ overcoming skepticism lucy diaz, the chief operating officer for the race since 2017

Of course, the decision to switch to an all-women’s event certainly raised some eyebrows, and the onus was largely on diaz and her team easy ways to make some money to justify their decision and prove they could make it easy ways to make some money work. She explained that, ‘there was definitely some skepticism from the broader cycling community, but honestly that just served as stronger motivation to work easy ways to make some money harder and prove them wrong. I know what these women are capable of and I easy ways to make some money know they won’t disappoint.’ creating a sustainable model

The fact that they received so much support off the easy ways to make some money bat didn’t hurt either, and shows that diaz and other organizers are looking to easy ways to make some money do more than just provide a spotlight for women at easy ways to make some money this year’s race. ‘we want to build a blueprint that other events can easy ways to make some money follow and show the world that a sustainable model for easy ways to make some money women’s racing does exist. It has been a long road to get to where easy ways to make some money we are today, but I really believe this is something that could work easy ways to make some money elsewhere too. The sponsorship is there.’

And indeed it is, for the first year since the race started, they’ve found a title sponsor in VF corporation. The umbrella company of the north face, timberland, and other major brands, a sponsor of this calibre is nothing to scoff at. Diaz says, ‘we are thrilled to have secured this kind of sponsorship. We knew from the start that we only wanted to easy ways to make some money do this if we could take proper care of the easy ways to make some money riders and create a positive experience for everyone. This allows us to do just that.’ providing a platform for the riders

Although riders are undoubtedly happy about the substantial stipends and easy ways to make some money prize money up for grabs at this year’s race, diaz explained that what everyone is most excited about is easy ways to make some money the live coverage. ‘we’re simply creating a platform for the riders to do easy ways to make some money their thing. I have no doubt that once people get the chance easy ways to make some money to actually watch women’s racing, they’ll be hooked.’ she also explained that live coverage provides the opportunity to easy ways to make some money do more than just showcase the race, but also to generate interest in the lives and personalities easy ways to make some money of the women riding. ‘these women all have incredible stories and they do more easy ways to make some money than just live and breathe cycling. We want to put them in the spotlight and let easy ways to make some money fans see who they really are.’ © 2019 colorado classic presented by VF corporation

The colorado classic is also a standout for the fact easy ways to make some money that they are putting on a race that is specifically easy ways to make some money designed to highlight women riders and showcase their strengths. Unlike many races where the women’s event is simply a shrunk-down version of a course designed for men, this year is all about creating something that will really easy ways to make some money allow the women to shine. As diaz said, ‘this course will focus on the women and will do easy ways to make some money it right.’ building a community

The colorado classic has always been known as a progressive easy ways to make some money race, rejecting the tradition of podium hostesses and featuring an all-female cast of commentators in years passed. Diaz has felt major support going into this new model. ‘since we made the decision to go to an all-women’s event, nobody has had any regrets. The community that has emerged has been phenomenal and people easy ways to make some money are jumping to get involved.’ © 2019 colorado classic presented by VF corporation

This year’s event will also include a series of inspiration events easy ways to make some money featuring women from across the world of cycling and other easy ways to make some money sports. Diaz explained they are looking for their ‘billy jean king moment,’ where they can really show the world what women cyclists easy ways to make some money are capable of. ‘we want to rally the cyclists that are participating and easy ways to make some money also bring other groups of people together under the larger easy ways to make some money umbrella of women’s empowerment and advocacy. Inspiration and education are main goals of this year’s race.’

In what is likely to be a game changer in easy ways to make some money the way we think about women’s racing and how fans can engage with it, the colorado classic looks poised to impress. Courses and teams will be announced over the next couple easy ways to make some money of weeks, so stay tuned to see how this first-time event is coming together. Most importantly, don’t forget to tune in to live coverage once the easy ways to make some money race kicks off on august 22nd. Best of luck to diaz and her team—here’s to seeing a lot more coverage of women’s racing in the years to come!

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